Apple Lincoln
Columbia, MD
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Google Reviews
The dealership receives consistently high praise for its sales and service departments, with customers highlighting exceptional staff professionalism, personalized attention, and willingness to negotiate fairly on vehicles and warranties. However, one customer reported a significantly negative experience with service wait times, citing a three-and-a-half-hour delay for a simple tire change despite being promised quick turnaround on an urgent Saturday morning visit.
You cannot find a better dealership than Apple Ford. I will never go to another dealership. The customer service you get is absolutely incredible. Starting from the top with the service manager, Curtis and his entire service department. As soon as you drive through, you are treated with care and complete professionalism. You have a concern they help you. You have a nail in your tire they help, your car has a bad battery and doesn’t start, they are there to pick you up and get your car in the shop right away. All they wanna do is help you as a customer. I will never go to another dealership. That’s why we already bought two cars through Ford and we will buy our daughter her first car there as well. Thank you for always giving us the sense of ease whenever we come to your dealership. From Chris in sales to Curtis and the service department. Thank you! Laurie George
Kevin was great in the sales department. My wife and I went to Apple to buy an Explorer, my wife didn’t like Explorer. We started looking at the Lincoln Nautilus in the show room, Kevin was able to find one in inventory that was a demo. We were able to negotiate the price with ease, there wasn’t any push back and they gave us all we asked for. Dylan in finance was great to work with as well, he worked with us on getting the interest rate down and discounted the extended warranty. Dylan also didn’t pressure us on GAP, as he even said USAA would be a cheaper option since we have insurance through them. This is our third vehicle purchased with Apple and we will continue to buy cars from them and use their service department.
I’ve brought my Lincoln here for recalls, routine oil changes, and most recently for a service issue. Each time, Ben has provided outstanding support—always professional, attentive, and focused on customer satisfaction. On my latest visit, his customer service surpassed the level of support I expected from management. It’s always a smooth and stress-free experience!
If I could give 0 stars I would. This place over promises and under delivers. Worst experience I have ever had at a dealership. My parents and I traveled to Maryland to visit my sisters. Found out around 6 am Saturday November 30th while we were ready to leave that there was a flat tire. We called around and had 2 places who had a tire available. Mr Tire and Lincoln Apple. We decided to go with the Lincoln dealership as we expressed we were leaving and needed to get on the road quickly for our 11hr 46 minute drive with 2 young children in the car and as anyone they would expect a dealership to get you in and out. When we called they promised they would get us in “Asap” And safely back on the road! When we arrived we saw a packed room of people.. didn’t phase us, as we were promised to be in and out quickly for a simple 1 tire change. Let’s just say we were there for 3 hrs and a half leading us to get home at 1am in Northern IL. Mr tire promised us that they would have ordered our tire and gotten us out at 10:30 am while this dealership got us out at 1 pm… My dad and I stood there and saw one of the workers tip towing back rolling the tire with no urgency to get it back on, once they got the tire back on, the guy told us it would be another 30 minutes for the paper work… what kind of professional “dealership” is this.. it takes 30 minutes in IL to get the tire on and the paper work all at once!! Should’ve listened to MR Tire! We will never come back and look for help at this place.. my sisters will never buy a car from this place!
I own a 2019 Lincoln Nautilus and had to have service on my vehicle. The service manager Ben Ludwig set up everything for my vehicle including a loaner and kept me informed step by step on everything that was needed and what was to be done. I have never been one to deal with dealerships and service because of past experiences but Apple Lincoln (Service) has been a pleasure to deal with. This has been my first Lincoln and will definitely not be my last. I hope the services Lincoln provides never changes and if that happens I will be a customer for life. Thanks Ben!
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