Audi Appleton

Matt Rotter and Manny provided us amazing customer service at the Appleton Bergstrom Audi dealership. Matt happily greeted us within minutes of arriving on the lot right when they opened on a brisk Saturday morning. There was no pressure, and he was always willing to answer any questions about anything. We shared our poor experience at a different Audi dealership and they provided us with a gift card which was a shock to us. Matt brought multiple models inside for us to look at so we didn’t have to look at anything outside which was also a surprise to us. Manny may not have done a backflip but he did make sure we all left happy, even making sure my husband got a matching hat to our new 2026 Q7. We absolutely will make the drive to this location for future purchases!

I highly recommend purchasing from this dealership. I initially came in to lease a vehicle, and the process was straightforward without any attempts to upsell me on another car. They provided several quotes and pricing options for different down payments, making the experience smooth and efficient. I was very impressed with the entire process and the excellent communication. The staff was personable and not just focused on selling a car. I particularly appreciated receiving the car at the end of the process, which added a special touch. The salesperson and everyone at the dealership were thoughtful, and even when there was an error with the numbers, they took responsibility and resolved it promptly.

I had a very pleasant experience getting a key made here on a vehicle with an unusual history and multiple complications. The technician, Brad, was very knowledgeable, helpful, and pleasant despite my situation being annoying to deal with. The rest of the crew in the office were also very friendly and great to work with. I ended up needing to work on a couple of minor issues in the lot myself, to be able to have them get the key programmed. Most shops/dealers don’t allow that but here, the techs went above and beyond to even let me a couple of their tools which was incredibly helpful. Highly recommend this service department!

I had really smooth experience buying my Audi. Everyone was very nice. Dawson was my sales rep and he was great! He even ordered in a front bracket and installed my front plate for me - no extra cost. Would recommend.

As former Bergstrom customers, we purchased a new Audi Q5 in July 2025. In December we noticed the driver seatbelt strap was loose and returned the car for repair. In February the problem reoccured. We then returned the car to Bergstrom's and received a loaner vehicle on February 24. That loaner was replaced twice per Bergstrom's requests, and our vehicle was eventually returned to us on June 8, nearly 4 months later! (Note: We were told the seatbelt issue was due to a defective part not available in the United States. Therefore, the part needed to be shipped, processed and approved by the FDA prior to release). The first few weeks in February/March we heard nothing from Bergstrom's. John initiated phone contact with Aaron Gudex, Service Writer. We were extremely pleased with Aaron's concern and continual weekly phone updates from that point on. Even though Aaron could not expedite the situation he continued to make contact seeking updated information on our behalf. Our disappointment is with Audi for not resolving the issue more quickly, and also with Bergstrom Motor's for not advocating on our behalf with Audi. I will add, it was difficult knowing our new vehicle sat outside in the winter cold and storms during that 4 month wait. John and Sandra Giordana Iron Mountain, Michigan