Audi Newmarket

I recently purchased a new Audi A5 from Pfaff Audi of Newmarket and had an excellent overall experience from start to finish. My sales consultant, Adam, was outstanding throughout the entire process. He was incredibly helpful, patient, and genuinely caring, making sure I felt comfortable and informed with every step. His respectful and professional approach made the experience smooth and stress-free. I also had the opportunity to meet with the broader team, and I want to specifically acknowledge David, the New Car Sales Manager, Katie Finance Manager and Shannon, the General Manager. They went above and beyond to ensure I was fully satisfied with my decision and purchase. Their attention to detail and willingness to make everything right truly stood out. Overall, the team at Pfaff Audi of Newmarket delivered a level of service that exceeded my expectations. I would highly recommend them to anyone looking for a premium and customer-focused car buying experience.

I checked out the R8 and had a great experience, even though I didn’t end up making a purchase. The car was incredible, and the staff was even better. It was awesome stopping by on a Saturday to check out a new vehicle. I’ve also serviced my s4 and S5 at this location in the past, and the team has always been top-notch. Thank you all for providing such excellent service and making every visit enjoyable. I’m looking forward to coming back again soon!

My previous vehicle was a Porsche, yet at Audi Newmarket I experienced a level of service that I had never received even at Porsche. Every time I walk into Audi Newmarket, Sales Manager David warmly acknowledges me with a friendly nod and greeting—this is a level of courtesy I never experienced at the Porsche dealership. My salesperson, Kevin, has been consistently patient, attentive, and genuinely caring throughout the entire process. He never approached the experience in a profit-driven manner, and for the first time in Canada, I truly felt well taken care of and at ease as a customer. I sincerely thank Kevin and David for their strong support from the ordering of my 2025 SQ5 Sportback through to delivery. Because of them, I had a very smooth and genuinely enjoyable car-buying experience.

Got my A3 from Karan and he was so great! He was very thorough, communicated every step of the way, explained everything in detail and made the process so easy. Even left a little gift in the car too! Highly recommend!

⭐☆☆☆☆ (1 star) Unacceptable failure from Audi on a brand-new 2025 Q5. I purchased a 2025 Audi Q5, choosing this specific model because it included remote start, which was a must-have feature for me. From the beginning, the remote start has never worked. Since purchasing the vehicle, it has been in the shop multiple times, and despite repeated service visits, there is still no fix, no timeline, and no resolution. On top of that, the vehicle has Bluetooth connectivity issues, which is completely unacceptable in a modern luxury vehicle. Basic functions that should work flawlessly — starting the car remotely and maintaining a stable Bluetooth connection — simply do not work. What’s most infuriating is the total lack of accountability from both the dealership and Audi. Each visit results in vague explanations, deflection, or “software problems” with no meaningful progress. Despite the repeated failures, no compensation has been offered, no loaner or goodwill gesture, and no acknowledgment of the time and inconvenience this has caused. Audi sold me a vehicle with features that do not function as advertised, then failed to support or resolve the issues. This is not a minor inconvenience — it is a fundamental failure of product quality and customer support. For a vehicle at this price point, this experience is inexcusable. Audi markets itself as a premium brand, yet delivers broken features, endless service visits, and silence when customers ask for solutions. This experience has completely destroyed my confidence in Audi. If reliability, functional technology, or customer service matter to you, think very carefully before purchasing a Q5 or dealing with Audi at all. ****They also make it look as though they follow up with negative reviews, but in reality they never have a solution. It’s always the same narrative from them and none of it is resolving the problem.