Franchise Dealer

Serra Chrysler Dodge Jeep Ram Traverse City

Traverse City, MI

4.7(817 Google reviews)

Brands

ChryslerDodgeJeepRam

Contact

1655 S Garfield Ave, Traverse City, MI 49686
(231) 941-4141serrachryslerdodgejeepramtraversecity.com/

Google Reviews

# Summary The dealership receives consistent praise for knowledgeable and ethical sales staff who prioritize customer needs over pressure tactics, with multiple customers highlighting positive experiences across vehicle purchases and leases. The service department is also highly regarded for going above and beyond to resolve vehicle issues promptly and professionally, with staff demonstrating genuine care and exceptional communication throughout the repair process.

April Parsonsa month ago

Very professional and personal. Patient while you are going through this looking mode. Then when you are ready to buy Mark shares his knowledge and insight on vehicles you are looking at. With his help and responsiveness i received my new Jeep. It's sweet and my experience in purchasing was exciting and a breeze. April Parsons

Sarah Jay-Lee4 months ago

I bought a used car from them yesterday and had an amazing experience. Great communication before I got there to see the vehicle and great customer service as soon as I arrived. The process was so easy and they’re very helpful. Thank you Steve! You were awesome and I LOVE my new car!

Jean Durbahn2 months ago

From the first handshake, Mark was focused on getting the best deal for me. I never felt pressured in any sense. At the last minute, I decided to see if Serra would match the offer Carmax gave me for my previous vehicle. Yep - amazing! I highly recommend Mark to anyone looking for a new or used vehicle. He's top notch and ethical!

Frank Fotia month ago

I’ve now purchased or leased 5 vehicles from Patrick Burley over the past 6 years, and he continues to exceed my expectations every single time. Patrick is truly spectacular. He’s knowledgeable, honest, and genuinely cares about finding the right vehicle for your needs, not just making a sale. If you’re looking for a car salesman who actually becomes a trusted advisor, look no further!

David A. Kesner8 months ago

This is the letter I sent to the service manager at Serra 😊 I want you and your team to know about my experience last week with your service department. We had an overheating 2024 Jeep Wrangler. On Friday night, September 19, my wife and I were leaving Turtle Creek at 1:00 am, driving to our second home in East Bay Twp. Not long after we were driving the service engine light came on, followed by the temperature gauge rising. Not long after, red lights came on and chiming started. By this time we were on US 31 and decided at that hour we were better off just trying to get home rather than pulling over. We were successful. On Saturday morning I called your service department and explained my situation. We live in the Detroit area and we were up for just a few days and only had the one vehicle. The person I talked to didn't give me much hope for a fast resolution because he didn't have any availability until Thursday, September 25. You didn't have any rental cars either and wouldn't have any until Monday or Tuesday. We went to the airport and rented a car so we could have transportation. This Jeep is a 4xe so I charged it up so I could drive to the dealership on Monday morning without fear of it overheating again. When I arrived at the service department I met Tim Wheelock who became our service advisor. I explained what was going on and he plugged his laptop into the Jeep and found there was a coolant pump that wasn't working correctly. Tim said he didn't have any service openings until Thursday, but understanding our dilemma, he said he could have a technician at least start looking at the Jeep later that day or Tuesday and hopefully get the Jeep repaired by Thursday. GREAT NEWS! Tim contacted me late Monday and explained they found a leaking seal, loss of antifreeze and a malfunctioning pump. The seal was ordered from Chicago and should be delivered Tuesday and he might have the vehicle finished by Wednesday. Update on Tuesday: the seal wasn't delivered but it was still looking like it would be completed by Wednesday. Wednesday I heard from him again: the seal arrived, was installed and then topped off with antifreeze, but there was a problem with the pump that would require recalibration. That would be done first thing Thursday morning and we should get it back by Thursday noon. On Thursday at 11:10 am Tim called and said everything was working properly and we could pick up the Jeep. We did so about 12:30 and headed back downstate. Everything functioned properly, we got home safe and sound, and we haven't had an issue since. I know this is a long, rambling email, but I wanted you to know the entire story. I can't say enough positive things about Tim. He was just outstanding and keep me informed of progress, much more than I would have expected. The commitment to excellence I experienced at Serra was exceptional. From the cleanliness of the service and waiting areas to Doug the shuttle driver who took me home on Monday morning, everything was great. Regarding Doug, what a guy! I didn't want my drive home to end because he is such a interesting guy. We talked about everything and found some commonality. He is a great asset to your team. And regarding Tim...such a nice man who genuinely cared about my Jeep and transportation problem. I feared a horrible experience because the Jeep wasn't purchased from Serra and we are from out of town. But those two issues didn't matter--at all! I learned he was new to your team, you're lucky to have him. I attempted to find the emails for Jerry Zezulka and Jim Tuohy so I could cc them but their addresses where not on the dealership website. Please forward this to them. Again, I am an extremely satisfied customer. Thank you! David Kesner

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